BrandGPT
AI agent that helps improve the efficiency of social media
and mass-media data analysis
Operates on Brand Analytics data and methodology
Available for price plans starting from "Basic"
When do you need BrandGPT?
BrandGPT helps you quickly get a structured report answering your question based on social media and mass-media data — without manually setting up filters or reading thousands of messages
What makes BrandGPT unique
and not "just another GPT"
Convenience
BrandGPT works right in your Brand Analytics account. Type a question and get a structured report right away — no data exports and no switching between services.
Verifiability
BrandGPT takes its numbers from the system: apply the same filter and you'll see the same number. Every conclusion is backed by message examples, and a link opens the full selection in the feed.
Specialization
Works according to the Brand Analytics methodology: knows the system's metrics, separates genuine reviews from promo and paid seeding from organic discussion, and speaks the industry's language.
Context
BrandGPT analyzes the latest data and looks not only at the text but also at the metadata of each message.
How to use BrandGPT
Let the agent select the data
- Type your question in plain language or choose one of the suggested ones. For example: "Analyze negative mentions from last week".
- BrandGPT will take the period from your question or the calendar and select the source types, relevant tags, and categories on its own.
- It will analyze them and prepare a structured report: numbers, peaks and their possible causes, and conclusions with message examples.
- Every conclusion links to all the messages: one click opens the feed already filtered.
…Or set the data for analysis yourself
- Select a period and use filters to prepare a data breakdown for analyzing the topic — for example, by the author group or tag you need.
- Turn off BrandGPT's ability to select data on its own and ask your question.
- BrandGPT will prepare a structured report based only on the data you selected, with message examples.
Q&A
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Is BrandGPT just another name for ChatGPT?
No. BrandGPT is an AI agent developed by the Brand Analytics team. The analysis methodology and the rules for working with data and checking answers reflect the accumulated expertise of social media analytics professionals. It is built into the system and analyzes only your data there, not information from the internet. -
Can I trust BrandGPT answers?
Each BrandGPT answer goes through several stages of validation. It is also backed up with examples of messages and the numbers on which the conclusion was based.
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What languages does BrandGPT support?
BrandGPT is currently analyzing messages in Russian, Kazakh, and Uzbek languages.
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How can I get access to BrandGPT?
BrandGPT is available to Brand Analytics clients on all commercial price plans starting from "Basic". The "Basic" price plan includes 30 queries, and the "Expanded" price plan and above include 50 BrandGPT queries per month. Additional queries can be purchased.
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Can BrandGPT come up with a response to a negative review for me?
BrandGPT analyzes the messages collected with Brand Analytics system and summarizes them. Using this information, you will formulate your own responses to the reviews.
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How is BrandGPT different from connecting your own AI model via MCP?
With MCP, your own AI model connects to Brand Analytics data, and the quality of the answer depends on the model, the AI client, and the instructions you give it. BrandGPT is a ready-made agent with Brand Analytics methodology and checks: it works right away in your topic, with no separate subscriptions or setup.
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How long does it take to get an answer?
Usually 3–4 minutes: BrandGPT collects statistics, reads messages, and cross-checks the numbers.
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Does BrandGPT give recommendations?
No, and that's intentional. BrandGPT shows what is happening and why, with numbers and message examples. The decisions are yours.
Try Brand Analytics in action!
Fill in the form to test the system.
How will it go?
- our consultant will contact you to clarify your business objectives
- will help to set up and tune the system to suit your goals and objectives
- will conduct a system demo
- will be in touch for 7 days to provide help during the test period